Glass Walls and Doors

 

Glass Walls & Doors is a new business created by a partitioning expert with a wealth of knowledge in the industry. Oakbrook Marketing was engaged to create a new e-trading website so that users, such as business owners and facility managers can build and price up glass wall partitions online, then order direct at highly competitive supply and fit prices. 

 

Challenges

Create a new, distinctive brand image.

Develop and build a user friendly e-commerce solution.

Promote and generate traffic to the new site.

Solution

Interactive and intuitive website designed, built and populated.

Created a simple step-by-step glass wall partition building tool, suitable for use by non-technical users, such as business owners or office managers. 

Website that provides user with instant pricing, as glass wall type, size and options are changed.

Advanced pricing algorithm designed with easy client administration.

Site enabled with basket and checkout functionality to allow users to submit orders on a "pay later" basis or request a formal enquiry.

Full search engine optimisation (SEO) engaged to promote organic traffic.

Google Merchant Centre feed fully integrated to permit Google AdWords and Shopping campaigns, driving PPC traffic to the site.

Results

Advanced responsive, intuitive and interactive website now live.

Google Analytics set up to track and measure user sessions.

PPC campaigns prepared.